We collect data and transform it into meaningful insight.

We're Australia's leading data collection agency

We help you see through the confusion and truly understand your market data.

How we do it.

What Can We Do?

Online

We've been at the forefront of the digital transformation of our industry for many years.

Face To Face

Nothing beats the insights gained face to face - intercepts, recruiting, central location testing and door to door. We offer full CAPI capabilities.

Mystery Shopper

Over the phone, in store, via your website, social media or live chat, we can objectively evaluate your front line from a customer perspective.

In Depth Interviews

Our experienced team can help you to find deeper insight through in depth interviews.

CATI

Whether you're looking to reach business or consumer respondents, our CATI experience ensures we deliver outstanding results every time.

Recruitment

TKW Research Group are experts at engaging respondents and participants to take part in all types of research.

Focus Groups

We provide reliable respondents with a 95% show rate. We also have access to great locations across Australia.

Moderation

Our team of expert moderators have a vast amount of experience across many industries.

Coding & Data Processing

Accurate and fast turnaround on all deliverables with capacity for complex and mixed methodologies.

Data Collection is our thing

Your brand is more likely to succeed when built on a foundation of accurate insights and an understanding of the real people that make up your consumer base. We customise our approach to meet your objectives, deadlines and budget to give you real insights that make a real difference.

Our Qualitative and Quantitative solutions help you to tap into people’s behaviours and motivations:

Understand what people are doing, thinking and feeling
See and experience the shopper journey through their eyes
Engage and create with your customers
Get close to real people using proven techniques including groups, workshops, depths and hangouts
Develop and refine ideas through groups and workshops

Qualitative Research That Gets To The Heart Of The Challenge

We love people! We love to explore that makes them tick, and we do this by spending time with them in all kinds of contexts to observe, chat, probe, hang out or we ask them to capture their life. Their idiosyncrasies fascinate us and there is an inherent nosiness in what we do. Our Qualitative research solutions deliver an understanding of what people's attitudes and actions mean - we look for truths that have strategic implications for your brand or business.We deliver quality respondents on spec, on budget and on time. Our expert moderators can provide you with the best quality responses for focus groups, depth interviews,ethnographic immersions, observations and in-store interviews.

Quantitative Research That's More Than Just Number Crunching

Our quantitative team love drawing insights from complex data sets, and we do this by professionally surveying are presentative sample over the phone, over the web, or in person. Whether you're after a quick snapshot or more in depth data, we can customise a CATI, WATI or Face to Face solution to meet your needs. Our face to face teams are experts at intercepts, mystery shopping, observations, major events research and they're comfortable in any location. They can use the latest tablet technology to collect responses or an old fashioned pen and paper when the need arises. Our team is passionate about deciphering what the numbers really mean.