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Empowering your market research insights by collecting the right data in the right way

TKW Research Group is Australia’s premier data collection agency. With a strong reputation and expertise in diverse industries, we are the trusted partner for market research consultancies, government entities, businesses and commercial organisations, and academic institutions. Specialising in quantitative and qualitative data collection methods, our experienced team delivers accurate and actionable data. Empower your decision-making with timely insights from TKW Research Group.

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“Zoos Victoria have been working with TKW Research Group for seven years. They have been excellent in pinpointing our strengths and weaknesses in the Admissions and Retail areas of our business. Their unbiased mystery shopping results have enabled us to continually improve our sales and visitor experience front-line teams. Their service is always professional and prompt and I highly recommend using TKW Research Group for your mystery shopping research.”

Eamonn Verberne

Zoos Victoria

Knowledge Box

Insight driven innovation

Read our latest blogs, white papers, and other insight pieces.

Final Week Numbers and Why the Polls Could Still Be Wrong

Final Week Numbers and Why the Polls Could Still Be Wrong

As Australians make their way to the polls this year, the generational balance of power will have shifted irrevocably. A demographic "youthquake" is underway in Australia's electorate, and, for the…
Gareth Clark appointed Operations Manager of TKW Research

Gareth Clark appointed Operations Manager of TKW Research

TKW Research – one of Australia’s largest independent market research data collection, polling and healthcare agencies – is delighted to announce the appointment of Gareth Clark as Operations Manager, effective…
Changing Demographics and the Importance of Social Media in the 2025 Australian Federal Election

Changing Demographics and the Importance of Social Media in the 2025 Australian Federal Election

As Australians make their way to the polls this year, the generational balance of power will have shifted irrevocably. A demographic "youthquake" is underway in Australia's electorate, and, for the…
Australia Votes in 9 Days: What the Polls, the Debates and the Cost of Living Crisis are Telling Us

Australia Votes in 9 Days: What the Polls, the Debates and the Cost of Living Crisis are Telling Us

A flurry of national polls dropped in the past seven days and—while the margins vary—they all point the same way: Labor is in front, but not far enough ahead to…
Australian Election 2025 State of Play: Labor Still Has The Upper Hand, But …

Australian Election 2025 State of Play: Labor Still Has The Upper Hand, But …

Polling from the first few weeks of the campaign suggests that Albanese’s Labor Government may be able to keep hold of the reins of power, but the polling inaccuracies of…
Australia Federal Election 2025: All You Need to Know, Analysis

Australia Federal Election 2025: All You Need to Know, Analysis

So, the ‘most closely contested in US history™’ is over and, predictably, it turned out to be a bit of a damp squib, at least for those looking for a…

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