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We’re Australia’s leading independent data collection agency

Empowering your market research insights by collecting the right data in the right way

TKW Research Group is Australia’s premier data collection agency. With a strong reputation and expertise in diverse industries, we are the trusted partner for market research consultancies, government entities, businesses and commercial organisations, and academic institutions. Specialising in quantitative and qualitative data collection methods, our experienced team delivers accurate and actionable data. Empower your decision-making with timely insights from TKW Research Group.

CATI
Whether you’re looking to reach business or consumer respondents, our CATI experience ensures we deliver outstanding results every time.
Live Phone Polling
We are public and political opinion polling data collection experts - find out how we are making Live Phone Polling cost-competitive again.
Face To Face
Nothing beats the insights gained face to face – intercepts, recruiting, central location testing and door to door. We offer full CAPI capabilities.
Healthcare
Our vast healthcare experience is backed by our extensive databases of both medical professionals and patient groups, putting you in touch with the right people for your study.
Qualitative Recruitment
To gain real insight, you need to make sure your questions are reaching the right people. We can assist with market research recruitment for B2C, B2B and healthcare specialists.
Bespoke Studies
Where others see complexity, we see opportunity - we get ‘inside’ your business so we can specifically design a tailored programme for your needs.

You will be in good company

What our clients say about us

“Zoos Victoria have been working with TKW Research Group for seven years. They have been excellent in pinpointing our strengths and weaknesses in the Admissions and Retail areas of our business. Their unbiased mystery shopping results have enabled us to continually improve our sales and visitor experience front-line teams. Their service is always professional and prompt and I highly recommend using TKW Research Group for your mystery shopping research.”

Eamonn Verberne

Zoos Victoria

Knowledge Box

Insight driven innovation

Read our latest blogs, white papers, and other insight pieces.

Certified to be Confident: How ISO 20252 Makes Good Fieldwork Trusted Intelligence

Certified to be Confident: How ISO 20252 Makes Good Fieldwork Trusted Intelligence

In 2025, with so much data around, the demand for accuracy in market research studies is even greater. Regulators require proof of privacy protections, procurement teams seek independent assurance, and…
Reaching the Unreachable: How Omnichannel Fieldwork Puts Every Voice on Your Dashboard

Reaching the Unreachable: How Omnichannel Fieldwork Puts Every Voice on Your Dashboard

Scroll through the dashboard from your latest research project and the charts look reassuringly solid – until you ask who never got the chance to answer. That blind spot is…
The results are in: were the polls accurate?

The results are in: were the polls accurate?

So, we know the result – a large majority for Labor – but how did the results overall stack up against the polls?
Final Polls Put Labor Ahead – But the Contest Is Still Open

Final Polls Put Labor Ahead – But the Contest Is Still Open

Every major polling company has now published its closing call and – even accounting for their varied methodologies – the spread is remarkably tight. YouGov, Roy Morgan, Newspoll and Spectre…
The Rising Power of Independents — and Why the 2025 Election May Be Won Beyond the Capitals

The Rising Power of Independents — and Why the 2025 Election May Be Won Beyond the Capitals

Australia’s federal campaign has entered its final few days with a cross-bench larger and more electorally potent than at any time since Federation. Late-April polling shows fully one-third of voters…
Gareth Clark appointed Operations Manager of TKW Research

Gareth Clark appointed Operations Manager of TKW Research

TKW Research – one of Australia’s largest independent market research data collection, polling and healthcare agencies – is delighted to announce the appointment of Gareth Clark as Operations Manager, effective…
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Discover how the TKW Research Group can empower your business with insightful data. Get in touch with our experts now.
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